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Creative Lead -
Immersive Video & Interactive Multimedia
Designing immersive show visuals and interactive multimedia experiences for live events,
retail spaces, corporate visitor experience centres, cultural institutions, trade shows and themed attractions.
adidas
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Large LED format In-Store Product Launches - Experiential Content



adidas Numbers UP
Video Playback (no sound)

adidas X SpeedFlow

adidas Diamond Edge

Various experiential motion pieces commissioned by adidas for Dubai Mall Flagship In-Store product launches - playing on their large scale LED screens.
Role: Creative, Art Direction & Animation Direction
Agency: Power Interactive
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